Terms & Conditions:
Includes
- 1 ChatGPT Ads campaign
- Up to 3 ad groups
- 4–6 ads
- 2–4 title/copy variations
- Context-hint research & targeting setup
- Basic conversion measurement setup
- 1 landing page review
- Monthly performance report & optimization
Service Definitions
1 ChatGPT Ads Campaign: A professionally structured campaign in OpenAI Ads Manager focused on one primary offer, audience, or business objective. Campaign structure, objectives, bidding options, and available features may change as the platform evolves.
Up to 3 Ad Groups: Strategic organization of themes, audience intent, use cases, and context-hint clusters designed to help the platform understand when the Client’s offer may be relevant.
4–6 Ads: Ad units prepared for ChatGPT Ads, which may include advertiser name, title, description, landing-page destination, and image creative, subject to current platform specifications and approval.
2–4 Title/Copy Variations: Distinct messaging angles written for testing and broader relevance coverage. Variations may be adjusted as performance data becomes available.
Context-Hint Research & Targeting Setup: Research and setup of conversational themes, topics, intent signals, geographic settings, audiences, and other targeting options currently available within OpenAI Ads Manager. Context hints are guidance signals and are not exact-match keywords or guaranteed placements.
Basic Conversion Measurement Setup: Configuration of available conversion measurement, destination tracking, and/or UTM parameters when supported and when the Client’s website and technology permit implementation.
1 Landing Page Review: A review of the primary ad destination for message match, clarity, conversion path, technical accessibility, and recommendations relevant to ChatGPT Ads.
Monthly Performance Report & Optimization: A monthly review of available metrics such as impressions, clicks, spend, click-through rate, conversions, cost per click, cost per conversion, and strategic recommendations. Metrics available may change as the platform evolves.
Onboarding and monthly management fees are non-refundable except as expressly stated in the Refunds section below. Advertising media spend is separate from agency fees and is paid by the Client directly to OpenAI or the applicable authorized advertising platform/provider.
Terms & Conditions
Engagement
- By placing an order or signing this Agreement, the Client acknowledges that they have read and agree to these Terms & Conditions and that the order together with these terms forms a contract between the Client and CWB4SW, INC. (the “Agency”).
- The Agency will provide ChatGPT Ads strategy, campaign setup, creative/copy support, measurement setup, campaign management, reporting, and optimization as described in the selected package or written offer.
- The Client agrees to provide timely access, approvals, business information, landing pages, brand assets, tracking access, payment information, and other materials reasonably required to launch and manage campaigns.
- The Agency may make campaign adjustments in its professional judgment, including changes to bids, budgets, targeting, context hints, creative, copy, landing-page recommendations, and campaign structure, within the scope of the Client’s approved advertising strategy and budget.
- Any coaching or strategy calls included with the package will be outlined separately in the Client’s Offer Letter or order form. Calls are not included unless specifically stated.
Client Ad Account, Billing & Platform Access
- The Client should maintain its own advertiser/ad account, billing profile, and payment method whenever available. The Client remains responsible for all media spend, platform charges, taxes, chargebacks, and other fees assessed by OpenAI or any authorized advertising provider.
- The Client authorizes CWB4SW, INC. to act as its advertising agency, representative, or authorized intermediary for purposes of creating, managing, editing, and reporting on ChatGPT Ads campaigns within the scope of this Agreement.
- The Client represents that it has authority to advertise the products, services, claims, trademarks, landing pages, images, and other materials it provides to the Agency.
- The Client agrees to comply with OpenAI’s then-current Advertising Terms, Ads Policies, Ad Tools Terms, account requirements, and other applicable platform rules. Platform approval, delivery, billing, account access, and continued availability are controlled by OpenAI and are outside the Agency’s control.
- If OpenAI changes, limits, suspends, discontinues, or materially modifies ChatGPT Ads, Ads Manager, targeting, measurement, billing, or other advertising functionality, the Agency may reasonably modify campaign strategy or deliverables. Such platform changes do not constitute non-performance by the Agency.
Advertising Results & No Guarantee
- Advertising performance is influenced by many factors outside the Agency’s control, including the Client’s offer, pricing, sales process, website, landing page, market demand, competition, budget, creative, platform delivery systems, seasonality, and the Client’s speed and quality of follow-up.
- The Agency does not guarantee impressions, clicks, leads, booked calls, sales, revenue, return on ad spend, cost per lead, cost per acquisition, placement in any particular conversation, or any other specific business result.
- ChatGPT Ads is an evolving advertising platform. Historical performance, early test results, estimates, projections, or results achieved for other advertisers are not guarantees of future performance.
- Ads are subject to platform review and may be rejected, limited, paused, or removed by OpenAI. The Agency will make commercially reasonable efforts to address platform issues within the scope of the package but cannot guarantee approval or reinstatement.
Confidentiality
- The Agency will use commercially reasonable care to protect confidential Client information and will use such information only as needed to perform services, operate the business, or as otherwise authorized by the Client.
- The Client understands that advertising and measurement may require information to be processed through OpenAI, website analytics, tag managers, CRM systems, or other third-party tools. Those third parties are governed by their own terms and privacy practices.
- The Agency will not knowingly submit sensitive personal information, private customer communications, or other prohibited data to advertising tools unless expressly authorized and permitted by applicable law and platform terms.
Investment (USD)
- $997 per month plus a one-time $750 setup fee, unless otherwise agreed in writing by CWB4SW, INC.
- Advertising media spend is not included in the Agency fee. The Client will fund media spend separately through its own approved billing method.
- Payments made under this Agreement must be made by the means specified in the order or invoice.
- Any payment-processing fees disclosed at checkout or on the invoice are the responsibility of the Client.
Term & Cancellation
- This is a monthly service. The Client may cancel with thirty (30) days’ written notice unless a different term is stated in the Offer Letter or order form.
- Fees scheduled during the 30-day notice period remain due, and the Agency will continue providing services through the effective cancellation date unless the Client requests that campaigns be paused sooner.
- Pausing advertising campaigns does not by itself cancel this Agreement or eliminate fees due during the notice period.
- Upon termination, the Agency’s management obligations end. The Client will retain access to and ownership of its advertiser account to the extent permitted by OpenAI, but Agency-created proprietary templates, internal systems, SOPs, prompts, and source files remain the Agency’s property as described below.
Refunds & Project Commencement
- Setup and monthly management fees are non-refundable once work has commenced, except as expressly stated below.
- The Agency offers a 14-day action-based commencement guarantee: if no work has been initiated by the Agency within 14 days after signing and payment, the Client may request a refund of Agency fees paid for the unstarted work.
- No refund is due when commencement is delayed because the Client has not supplied required access, approvals, assets, billing setup, website access, tracking access, or other information needed to proceed.
- Project commencement occurs when the Client receives onboarding access, submits onboarding materials, or the Agency begins reviewing, researching, preparing, building, or planning the campaign—whichever occurs first.
- After work has commenced, there are no performance-based refunds or guarantees. Advertising media spend paid to OpenAI or another platform is governed by that platform’s billing and refund rules and is not refundable by CWB4SW, INC.
Intellectual Property & Source Files
Upon payment, the Client owns final approved advertising content created specifically for the Client and delivered or published under this Agreement, subject to any third-party licenses.
The following remain the exclusive property of CWB4SW, INC. unless otherwise agreed in writing:
- Editable Canva, Adobe, Photoshop, Illustrator, Premiere Pro, CapCut, or other source files and templates
- Internal campaign frameworks, research systems, SOPs, automations, prompts, processes, and optimization methodologies
- Reusable design libraries, templates, worksheets, reporting frameworks, and production assets created by or licensed to CWB4SW, INC.
If editable source files or separately licensed production assets are requested, they may be made available under a separate written agreement and additional fees may apply.
Portfolio Rights
Unless otherwise agreed in writing, CWB4SW, INC. may display completed, non-confidential work—including ads, landing pages, campaign creative, and marketing materials—in its portfolio, website, social media, case studies, and marketing materials. Confidential Client information, private account data, and non-public performance information will not be shared without permission.
Disclosures
- The Agency is an independent service provider and is not OpenAI. Nothing in this Agreement represents that CWB4SW, INC. controls OpenAI’s advertising systems, ranking, delivery, approvals, pricing, policies, or product roadmap.
- ChatGPT’s answers are separate from paid advertisements. Purchasing advertising does not provide the Client or Agency with the ability to influence, rank, or alter ChatGPT’s responses.
- The Agency does not provide legal, tax, investment, medical, or mental-health advice. The Client is responsible for obtaining appropriate professional advice regarding advertising claims, privacy, data use, regulated industries, and compliance applicable to its business.
Entire Agreement
This Agreement, together with the Client’s Offer Letter, order form, invoice, and any written scope amendments, constitutes the agreement for the ChatGPT Ads services described here. If a written Offer Letter or order form expressly conflicts with this Agreement regarding price, scope, or term, the more specific written provision will control.