What is Kajabi and How to Use It: Complete Guide for Beginners

In the past decade, especially during COVID-19, the world has immensely shifted to online mode, with every service being digitally accessible by everyone around the globe. More and more entrepreneurs have emerged and made excellent bucks by selling their products and services online.

The trend of working from home and distance learning has allowed people with skills and knowledge to monetize their skills.

Online courses and coaching programs are now more handy than ever. Kajabi has become a popular digital marketplace in this regard. But what is it, how does it function, and how can it help you earn? That is the real question that is going to be answered here.

What is Kajabi? 

Kajabi is a digital platform that enables users to sell their knowledge and skills using different built-in tools. Users can also manage Kajabi services and monitor their performance. It provides a space to sell these products and services and helps users monetize them.

It is more like an “all-in-one platform.” Kajabi leads people to convert their ideas into products and services they can sell and earn from. It offers marketing and analytical tools so that users can monitor their performance and reach.  

Kajabi Features: What Does It Offer?  

Kajabi has everything you need, from designing your product to marketing and selling it.

Creator 

It is the perfect creator, with various tools and templates to shape your ideas and knowledge into a product. You can sell educational courses, online coaching, exclusive customer membership, and audio podcasts. It has all that is needed to start selling your ideas.  

Manager 

After designing your product, you are ready to sell it. Kajabi will help you manage everything. It can manage the whole shebang of targeted audiences, customers, payments, etc., and it also provides performance and revenue metrics, reach, and sales with built-in analytical tools and dashboards. 

Marketer

It will also help you market your product to sell it better. It will provide you with all the options for building your website and product landing pages, promotional emails and messages, and even a mobile app. You do not have to worry about doing the whole marketing thing separately, as Kajabi covers it.

How Does Kajabi Work?  

As Kajabi claims, “Our comprehensive range of digital products offers multiple options for monetization, enabling knowledge creators to establish long-term enterprises that are not reliant on commercial sponsorships nor the limits of social media.”

Kajabi integrates multiple software providers for its functions. It covers diverse features and has collaborated with many tech enthusiasts and companies.

Regarding its users, it has three different subscription plans: the Basic Plan, the Growth Plan, and the Pro Plan. Each plan has different costs and features. It also has a 14-day free trial program for paid plans.

Moreover, it has 24/7 customer support service and ready-to-use material to assist its users with any query. The most exciting feature that helps Kajabi stand out from other platforms is Kajabi University.

It allows users to get insights on different techniques and tool usage to start their business without worrying about not knowing what to do. 

What is Kajabi Used for?  

Kajabi can be used for multiple purposes. The best use of Kajabi includes: 

Product Building

Design your product, build it, and you can sell it on Kajabi. These products can be:

Online Courses

Kajabi is famous for and is the most used for this. You can create courses that include written, audio, and video content. These can be around any topic and duration (short or long). You can also permit download if you want. Quizzes and surveys can be added to assess students' performance.

Coaching Sessions

It also enables you to arrange coaching sessions or classes with your clients.  

Podcast

In audio content, Kajabi allows its users to station podcasts or co-host them with other creators. You can keep your podcasts limited to your members or make them public.

Community

With its events and other features, e.g., chatter, the creators can set up an internet-based community with their members and followers.

Membership Control

Digital creators with large followers or fans can now establish sites for the membership of these followers on Kajabi.

Product Sales and Marketing  

After creating a build, the follow-up would be to advertise your products and services. Kajabi has covered marketing and advertisement for you. It helps you broaden your reach and, thus, the branding of your business. It has built-in automated marketing, including pipelines. The features of the marketing include: 

Websites and Landing Pages

With Kajabi, you do not have to worry about creating a separate website or building landing pages for your products. It has templates, tools that can help you do so, and a drag-and-drop editor for this purpose.

Email Marketing

Kajabi has different software that can automate email campaigns to market your products. You can schedule these emails at your convenience without any hassle.

Funnel Templates

Kajabi offers funnel templates to boost your product sales. It helps generate leads for your product.  

Management and Support Services 

Kajabi has made it easy for its subscribers to manage their businesses effectively using the tools, including:   

Mobile App

You can build a mobile app to interact with your clients and inform them about new updates and offers. 

Payment

You do not have to manage your payments through a third party or other means. Kajabi has it covered, as you can receive payments with the Kajabi payment feature. 

Customer Support

24/7 support service is available to assist you with any issues or ambiguities. 

Conclusion

Kajabi is an advanced and leading digital platform that has helped thousands of people monetize their skills and earn money. If you want to build your business, sell your course, or coach others, Kajabi is undoubtedly the best option.