How One Relationship Coach Made Her First Sale in 20 Days After Launching Kajabi

Case Study: From Kajabi Launch to First Sale in 20 Days

Client: Sandee Villeza
Industry: Relationship Coaching / Personal Development
Services: Kajabi Essentials → Marketing Domination Package
Timeline to First High Ticket Sale: 20 days after ads launched

The Challenge

When Sandee came to us, she had:

• A powerful message and deep expertise

• A growing personal brand

• No centralized, conversion-optimized Kajabi platform

• No paid traffic system consistently bringing in qualified leads

Like many coaches, she didn’t need more ideas — she needed:

• A clean, professional platform

• Clear messaging pathways

• A scalable system that could actually convert traffic into sales

Phase 1: Kajabi Essentials — Building the Foundation

We started by launching Sandee’s business inside Kajabi through our Kajabi Essentials program.

This phase focused on:

• Structuring her website and funnels inside Kajabi

• Clarifying her core offer flow

• Configuring buttons, pages, and user journeys

• Ensuring her platform was technically sound and conversion-ready

By the end of this phase, Sandee had:

• A polished Kajabi site, funnels, advanced email sequences, programs, offers and more.

• Clear entry points for her audience

• A foundation ready for traffic — not just “a pretty website”

Phase 2: Marketing Domination — Turning Traffic Into Revenue

Once the platform was live, Sandee stepped into our Marketing Domination Package, where we shifted into growth mode.

This included:

• Paid ads setup and optimization (Meta + Google)

• Funnel refinements based on live data

• Ongoing Kajabi support and conversion improvements

• Social content strategy and execution

• SEO groundwork to support long-term organic visibility

We didn’t rush sales — we focused on building signal, data, and trust first.

The Results (So Far)

📈 First sale generated just 20 days after ads launched
📊 Over 7,500 page views in January alone
🧲 144 opt-ins generated through Kajabi funnels
📱 Strong engagement across Instagram, TikTok, and YouTube
🔍 SEO foundations laid with indexed blogs, keyword research, and backlinks

These results are reflected across:

• Kajabi analytics

• Metricool social performance reports

• Google & Meta ad data

Why This Matters

This wasn’t about chasing viral content or overnight wins.

It was about:

• Building the right infrastructure first

• Driving traffic into a system designed to convert

• Making data-driven improvements instead of guessing

• Creating momentum Sandee can now scale

And most importantly — it worked.

In Sandee’s Words

"I tried building a Kajabi program on my own and it didn't go over very well.  In addition to juggling clients it was not sustainable for me.  That's when I hired Marne Semick and she build a quality online presence for me from the ground up. She thought of every single detail that I could not even imagine. She kept me in the loop with clear communication the entire time.  She just gets the technical stuff that I just don't know about.  I can focus on delivering to my clients.  Now I've hired her to help me build massive growth online and it's been a game changer.  I highly recommend her."

The Takeaway

Sandee’s case study is a perfect example of what happens when:

• Strategy meets execution

• Platform meets traffic

• Messaging meets systems

You don’t need years to get results — you need the right foundation and the right next steps.

Want Results Like This?

If you’re a coach, expert, or service-based business owner who wants:

• A professional Kajabi platform

• A clear funnel strategy

• Paid traffic that actually converts

👉 Explore our Kajabi Essentials and Marketing Domination packages
👉 Learn more at  https://www.marnesemick.com/agency