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Pivot vs Failure: What do you call it?

business Jun 11, 2021
 

Greetings Spiritual Warriors! 

Pivot vs. Failure: This is one of the most important lessons that you'll ever learn in business and in life.  If you watch the video above, Bree talks about how she didn't want to set her goals too high because she was afraid to fail. (BTW, Bree has nearly met her $10k/month goal, she's currently at $8500 at the time of this writing, and she will scale past this pretty easily soon.)

When you come into my world, there's NO SUCH THING AS FAILURE. We call it a pivot.  You'll learn if you work with me that the four most important things to keep in mind when you're growing your business are: Believe, Take Action, Observe, Pivot.  There's no fail in that formula.  If something isn't working, you just observe after gathering enough data and pivot.  It works, and is how I've been able to massively scale my business in less than a year.

Most people are afraid of failing; but it's inevitable that you will "fail".  It's...

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How to Build a Killer Landing Page

business May 04, 2021
 
Ok!  Listen up!  Huge lesson today in landing pages, funnels and all things digital sales. 
 
There are several different types of landing pages and funnels when it comes to digital marketing.  I'm going to break it down for you so that you can understand the most important ones.  I'm sure other people may call these funnels different things, and that's ok.  I'm going to teach you what I know!
 
What's a funnel?  In general a funnel is a pipeline or way to get a customer from being a stranger into being a paid customer.  We call the pathway that they go along in the digital and sales process, a "funnel".   Ideally, we want to get customers to the end goal (the sale) as quickly as possible.  But, customers are finicky and we need to be aware of what their mindset is when they clicked on your ad and what we show them next. 
 
A Landing Page is the page that the person "lands" on after taking some action before...
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Best Tips to Build A Boss Brand

business Apr 19, 2021

Greetings my beautiful spiritual entrepreneurs!   

Today we are going to break down how to build your brand!  Here are a few things to look out for when you are building up your own personal brand. 

First things first, people buy things from people, not from computers, emails or companies.  For this reason you must ramp up the personalization for your brand.  Since you are your brand, assuming you're running a small business here, then we need to up your emotional and personal interaction with your customer.  

But first, let's talk about how the big brands do it like Coke and Pepsi. In blind taste tests Pepsi wins by a large margin but Coke outsells Pepsi by a large margin.  (Pepsi even hired Michael Jackson in 2009 for the "New Generation" Pepsi ad...the YouTube Video has now over 107 million views and they still haven't beaten them.)
 
Why is this?  A good brand is trying to get you to predictably feel an emotional response...
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Top 3 Tips to Sell More Things

business Apr 09, 2021
 

Greetings!  Happy Friday to you!  

I speak with a lot of people who come into my business whose main concern is that they don't have any revenue in their business.  Instead of thriving they are stuck in survival mode.  

Look, I totally get it!  We all have to start somewhere.  

Every entrepreneur starts at $0.   There are very few people who have the luxury of being gifted wealth or money.  Most of us have to make our own way.  This is one of the things I really love about being an entrepreneur.  It's a game.  Can I do it?  How can I do it?  What are the things that need to happen for me to do this?

In today's article I'm focusing on sales because it's the recurring theme for the people that are coming into my business, so let's dig in a little bit and discuss it some more.

Sales is a people business.  People do not buy things from emails, computers, or companies.  People buy...

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Don't Give Up

business Mar 30, 2021
 

Greetings Fellow Spiritual Entrepreneurs! 

Don't give up!  You'll hear me beating this drum quite a bit in my business.  Look, starting and running a business is not easy.  I have done it several times and it doesn't get any easier.  I think the challenge and uncertainty is what draws me to being an entrepreneur in the first place.  I love the game.  

Here are some things to watch out for in your business.

1. Don't energetically abandon the project.  If you lose your enthusiasm for it, it'll show in your business and will reflect when you're servicing your customers and talking to new prospects.  Most of us get a great idea, and then when we discover how hard it actually is to build it, we give up and leave it there.  Then we like to make all kinds of excuses about why it didn't work.  

2. Don't blame others for why your business isn't working.  It's not working because it's you.  I'm sorry to...

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Tips on Filming Yourself

business Feb 15, 2021

Aw, man, I have to film myself?  Yes!  If you are a service provider you need to get in front of people and show them your face so that they believe  you are trustworthy. I know it can be hard...there's a more in depth discussion on filming yourself for your website and social media on in my course Conscious Wealth Building for the Spiritual Warrior, but I'll list a couple ideas below for you.  

1. Make sure the lighting is upwards on your face.

2. Make sure the sound quality is good by using a lapel mic or headphones.  Also make sure you're in a relatively quiet location.  

3. Pretend you’re on a date.  << see more below. 

4. Use a scripting tool instead of winging it.  

It may sound strange, but how you behave when you’re trying to impress someone is very similar to the ideal way to present yourself on camera.How will this help improve my camera presence?

Think about how you prepare for a first date:

  • You want to...
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