If you’re a coach ready to take your business online, you’ve probably fallen down the same rabbit hole most of my clients have:

“Should I build my business on Kajabi, Teachable, Podia, or Thinkific?”

It’s a valid question — and the truth is, all of these platforms can host your content. But only one of them is designed to help you build a business.

Let’s talk about why this choice matters, especially if you’re coaching, leading workshops, or building a high-ticket program.

💡 The Problem with “Course-Only” Platforms

Teachable, Podia, and Thinkific are fantastic if you just want to upload a few videos, create lessons, and collect payments.

But here’s what most coaches discover within a few months:

• You outgrow the templates — your brand feels limited.

• You still have to duct-tape tools together (email, checkout, scheduling, etc.).

• There’s no built-in way to nurture leads, automate client journeys, or upsell your other offers.

You don’t just need a course host.
You...

Hi, I’m Marne Semick, and today we’re talking about something every coach, expert, and creative service provider will eventually face — what to do when a client tries to hijack your process.

You know the moment: you’ve built a system that works, but suddenly your client wants to “try it their way.” Maybe they start questioning timelines, deliverables, or the strategy you know gets results.

This is where your leadership energy gets tested.

Let’s break it down into three things you can do to stay grounded and in control:

1. Revisit the Energetic Agreement

Every client relationship starts with trust — an agreement that you are the guide.
When that trust wavers, it’s often because fear has crept in. Maybe they’re doubting the investment, or maybe they’ve had a bad experience before.
Take a moment to realign. You might say, “I completely understand where you’re coming from, and I want to remind you that this process is designed to get you the best possible result.”

When you calmly bri...

Search engine optimization is changing fast and is led by artificial intelligence. Businesses once dependent on manual keyword research, content audit, and ranking analysis now enjoy intelligent automation thanks to AI SEO tools. But with lots of such "smart optimization" platforms out there, how do you choose the right one? And more importantly, how do you even go about using these AI SEO tools to bring about some real improvement in your rankings and traffic?

Let's look deeper into the relationship of AI and SEO and dive into the best AI SEo tools you can use to reach the higher ground of quicker, smarter, and scalable solutions.

What Are AI SEO Tools and Why Do They Matter?

But first, understand what AI SEO tools are: advanced software applications that utilize artificial intelligence and machine learning to automate many of the most time-consuming tasks associated with SEO, including keyword research, content optimization, link analysis, and performance tracking.

What really ma...

If you’ve been “getting ready” to launch your coaching business for months — tweaking your logo, perfecting your course, updating your Kajabi site — this one’s for you.

Because here’s the truth:
Most new coaches aren’t struggling with strategy.
They’re struggling with fear disguised as preparation.

1. Perfectionism is Just Fear in Disguise

You know that feeling when you tell yourself, “I just need to finish my course before I start selling” or “I’ll start once I get my website looking professional”?

That’s not strategy — that’s fear in fancy clothes.

Perfectionism convinces you that you’re being productive when really, you’re staying safe.
If the offer isn’t “ready,” no one can reject it.
If the content isn’t finished, no one can judge it.
It’s a clever way of avoiding the vulnerability of selling — which is really just asking for a yes.

But here’s the irony: clarity, confidence, and sales don’t come from hiding.
They come from testing, trying, and being willing to fail forward.

The digital age is mainly about visibility. Your website may be planted with great content, products, or services, but one improper lure of SEO can easily let it get buried among thousands of its competitors. 

Hence, the use of an SEO coach can drastically improve online strategy. But how does one choose the right one? What qualifies a coach to be effective indeed for your business needs? Let’s look into further detail. 

What Is an SEO Coach and Why Do You Need One?

The SEO coach is a practitioner who helps their clients understand and accomplish a search engine optimization strategy to achieve results. Unlike agencies that do everything for you, a coach teaches you how SEO works and lets you take charge of your online growth. 

If you've ever thought, "How do I get more traffic without paying for ads?" or, "Why isn't my site ranking even if I've got great content?" that's where SEO coaching comes in. A coach will teach you how to analyze keywords, optimize on-page content, and impr...

Your Product or Service Doesn’t Need to Exist Unless Someone Buys It
Let me start with a truth that might sting a little:
👉 Your product, program, or course doesn’t need to exist… unless someone buys it.

I know that sounds harsh, but it’s one of the most powerful lessons every successful entrepreneur eventually learns. You don’t get paid for ideas. You get paid for transformation — and transformation only happens when someone invests.

The Big Mistake Coaches Make

Most coaches and experts do this backward.
They spend months creating their course, building slides, recording videos, writing copy — and then they start thinking about how to sell it.

But here’s the thing: if no one has proven they’re willing to buy it yet, you don’t even know if you’re solving a real problem.

Building something before testing the demand is like planning a wedding before anyone’s proposed.

The Masters of Sales Knew This

Let’s look at a few legendary sales minds who understood this principle long before...

Success in the digital world is not about doing everything, but doing the right things and receiving the right guidance. That's why it is the smartest investment for your business progress to engage the best digital marketing coach. In a landscape filled with thousands of digital marketing coaches claiming expertise, it's easy to feel overwhelmed in identifying someone truly versed in your brand's vision and goals. 

Whether you are only starting with your first startup, running a successful business that is still growing, or coaching others into success, a great mentor will help you weed through the noise and turn your online presence into something real and measurable.

Why You Need a Digital Marketing Coach

A digital marketing coach is different from a consultant; they are a strategist who helps you understand how to best use marketing tools. They will walk you through social media strategy, SEO, and paid ads on how to apply them for your specific niche. But what does a digital mar...

Every day, you sit before your computer with great plans for advancing your online business. And by evening, you have perhaps answered a customer e-mail, fixed one or two little technical issues, updated your social media, and handled dozens of other things, but somehow your business does not seem to have changed from yesterday to today.

This is the grueling hamster wheel that thousands of online entrepreneurs go through across the globe: you work very hard, but there aren't any results.

It's at this moment that the knowledge strikes you; that working harder is not the answer to your problems, but working smarter and under the right guidance. This is where an online business coach turns into your secret weapon for transformation.

Unlike business consultants in the usual traditions, the online business coach understands the needs of different types of people who deeply understand and experience the unique challenges of building wealth in the digital space. They know the ever-changing...

Are you tired that at every point in time, you watch as your business plateaus at every point, while the competitors seem to be just smoothly sailing as they take from one level to the next? Annually, thousands of such entrepreneurs are found to be caught up in this trail, which is progressively becoming more exhausting, working harder without any corresponding addition to the revenue. 

The difference that separates struggling companies from those that achieve a 7-figure success is not because they have better products than the rest; it mainly lies in having ideal strategic guidance via business coaching that transforms ordinary entrepreneurs into successful ones in this industry. 

This coaching forms the most promising route to sustainable business growth, providing frameworks, accountability, and expert insights that independent learning cannot offer. 

Why Traditional Business Growth Methods Fail

Most entrepreneurs start their journey with great passion and determination, but soo...

FREE TRAINING FOR COACHES:

https://www.marnesemick.com/Masterclass 

FREE KAJABI LAUNCH TUTORIAL: 

https://www.marnesemick.com/kajabi-launch-training 

Hi, I’m Marne Semick, and today I want to talk directly to all the coaches, experts, and conscious entrepreneurs out there who are ready to market their offers but are nervous about wasting money on ads that don’t convert.

Running a digital ad campaign can be tricky, especially if you’re new to it or if your funnel isn’t clear. The good news? A few key strategies can make the difference between a flop and a campaign that brings you leads, calls, and clients.

Here are the three things I cover in this video that are essential to avoid ad failure:

1. Understand Your Funnel

Before you even think about ad copy or creatives, you need to have a clear understanding of your funnel. Where are your leads coming from, and where are you sending them?

A strong funnel moves your audience from curiosity to trust to action in a clear path. If ...